[Cutthroat]

Here, let me help you:

prop⋅a⋅gan⋅da [prop-uh-gan-duh]
–noun
1. information, ideas, or rumors deliberately spread widely to help or harm a person, group, movement, institution, nation, etc.
2. the deliberate spreading of such information, rumors, etc.

I really didn't think I'd ever say this, but I miss the days of Fury/Legion forum propaganda ... things were so much more alive back then.