Facebook add-on
How about an add-on that seeks to take advantage of the Facebook craze?
This could be solved in numerous ways, from a simple line in the personal profile section stating e.g. rank (who the heck wouldn't click a line stating that a friend ranks so and so in the universe?) to more sopfisticated applications interacting with the game itself.
I personally think it's best to keep things simple. A single line in the personal profile intriguing people to have a look would be the way to go.
Xeno
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Cogito ergo dumb
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